A New York woman has sued dog food maker Blue Buffalo claiming the brand chargeshigher prices and touts healthier ingredients but is actually causing animals – including her own dog – to pack on the pounds, court papers show.
Shannon Walton’s 7-year-old Labrador-beagle mix, Tucker, requires additional medical attention for the canine obesity and diabetes that the pooch suffered after she switched its diet to Blue Buffalo’s BLUE Wilderness Rocky Mountain Recipe, states a federal lawsuit filed earlier this week.
The brand, which the suit calls a “leader” in the $29 billion pet food industry, charges more than its competitors but “claims that the extra cost is justified for these health and evolutionary-based diet restrictions.”
“But [Blue Buffalo’s] claims are deceptive because their Blue Wilderness products all contain high levels of dietary carbohydrates,” the lawsuit states, adding that the percentage of carbohydrates is not disclosed on the packaging and effectively “hidden from consumers.”
A spokesperson for the company did not immediately respond to FOX Business’ request for comment.
Blue Buffalo also displays a gray wolf on its Blue Wilderness packaging and claims it’s “[i]nspired by the diet of wolves.”
But, the lawsuit states, “a small bowl of Defendant’s Blue Wilderness Chicken recipe dog food contains more carbohydrate than a wild grey wolf is likely to consume in an entire lifetime.”
Walton, who lives roughly 70 miles north of New York City, is seeking to give the suit class-action status and has asked for unspecified damages for Blue Buffalo’s alleged deceptive practices and false advertising.